We use a user-focused approach to design that goes beyond graphic communication and navigation and aligns with a larger vision of spatial interaction to convey stories, activate spaces, navigate visitors, educate learners, and engage users to their surroundings.



SWaM Certified

As a Small and Woman-Owned company, Iconograph, LLC is SWaM Certified with the Virginia Department of Small Business and Supplier Diversity (DSBSD).

The Commonwealth of Virginia has established efforts to maximize the participation of Small, Woman Owned, and Minority Owned (SWaM) businesses in state contractual work. Many universities and institutions have strict business goals related to working with SWaM certified firms. Iconograph can help our clients meet those goals!

Iconograph is a Small Business because it is independently owned with less than 250 employees. Iconograph is a Woman Owned-Business because it is owned and operated by Founder and Creative Director Brittney Butler. Brittney has over a decade of experience in the Experiential Graphic Design industry. She works interactively with clients to develop and implement concepts for branding, graphics, signage, wayfinding, and exhibits of various sizes, scales, and purposes.





Wayfinding Design
Large Scale Building Graphics
Educational Signage
Exhibit Design

Branding for Marketing + Print Design
Branding for Buildings + Spaces
Needs Assessment for Signage + Graphics
ADA/Code Signage

Donor Recognition
Exterior Signage
Design Guidelines


Clients + Collaborators



3north Architects
Albemarle County Public Schools
American Civil War Museum
American Institute of Architects
Apex Clean Energy
Arlington Public Schools
Buckingham County Public Schools
Bushman Dreyfus Architects
Charlottesville City Schools
City of Lynchburg
Clemson University

CSH Development
Fauquier County Parks & Recreation
Fauquier County Public Schools
Grimm + Parker Architects
Harrisonburg City Public Schools
Hollins University
James Madison University
Liberty University
Longwood University
Manassas Park City Schools
New City Arts

Old Dominion University
Richmond City Public Schools
Roanoke College
Roots Natural Kitchen
Tulane University
University of Virginia
University of Virginia College at Wise
Virginia Commonwealth University
Virginia Wesleyan University
VMDO Architects